- I researched, planned and executed multi-channel digital marketing to help businesses connect with their audience, with greater impact, this included;
- Workshopping success sessions with C-Level teams to forecast budgets and KPIs with current and emerging trends and building out the roadmaps to growth.
- Conducted the hands-on management and optimisation of the PPC, Display, Social, Content and SEO/ASO campaigns for a number of brands including: DreamCloud, Nectar Sleep, Carwow, Skype, Live Nation, DailyMail, easyMoney and more.
- Results include: 88% increase in ROI for OzMobiles, a ecommerce reseller in Australia, increased the ROAS for a startup ecommerce consumer home brand from 2:1 to 3:1, crushed the set social engagement target rates for the Winter X Games in Denver, US.